How does an operator like Kerten Hospitality deal with this prevalent hospitality existential challenge? The straightforward and plain answer is by being agile, readapting to the current world scenario and continuing to do what we do best: caring for our guests, partners and the communities we are settled in. They key people are our teams currently located in our hotels and serviced apartment properties, co-working spaces and projects that may need additional support and adaptive measures in the day-to-day operations. To start with: our global offices swiftly responded with remote work alternatives, smart connectivity Team solutions and delivering on tasks with empathy. Read more here
Marloes Knippenberg on Forbes Middle East’s 100 Most Powerful Businesswomen 2024
Since assuming her role as CEO in 2015, Knippenberg has focused on expanding Kerten Hospitality’s portfolio. It has projects in the U.A.E, Egypt, Saudi Arabia, Kuwait, Türkiye, and Jordan, as well as the group’s first foray into Europe with Cloud7 Hotel Roma.