Growing sustainably amidst volatile times

Today more than ever, the hospitality industry is facing a tough call: How to grow sustainably and thrive amidst volatile times influenced by internal and external factors?

‘Glocal’ challenges, conflicts, disasters and the most recent pandemic have had direct impacts on the hospitality business operations and that travel demand into all destinations. It is a matter for the whole industry to reflect on, address with agility and flexibility. Read article by Marloes Knippenberg here